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Closetly is your AI-powered fashion companion, designed to make dressing up effortless, shopping smarter, and fashion more sustainable. Unlike other platforms, Closetly doesn’t just suggest outfits, it also brings you a built-in thrift section so you can buy, sell, and discover unique pre-loved pieces.

It helps people cut through the confusion of fashion, no more second-guessing what to wear or how to style it.

Why Closetly?

  • Your Personal Stylist, Powered by AIDiscover outfits that fit your body, your style, and your life. Closetly learns your preferences and suggests looks that make you feel confident every day. And it also covers all the latest fashion trends and keeps you updated. It can also suggest what to wear based on the weather reports.

  • Color & Style AnalysisUsing advanced AI, Closetly helps you find the colors, clothing cuts, and jewelry that bring out your best features.

  • Virtual WardrobeUpload your existing clothes and let Closetly create fresh combinations, so you can reimagine what you already own.

  • Event-Ready RentalsNeed a show-stopping outfit for a wedding, gala, or party? Browse and rent one-time pieces without the guilt of never wearing them again.

  • Hire a StylistGet instant access to professional stylists for one-on-one sessions or quick style tips whenever you need a human touch.

  • The Closetly Thrift Section Unlike other platforms, Closetly integrates a dedicated thrift marketplace where you can:

    • Sell pre-loved clothes and accessories.

    • Discover unique, sustainable finds.

    • Reduce waste while looking fabulous.

  • Sustainable & Smart ShoppingShop smarter with budget-friendly recommendations, thrift finds, and eco-conscious options that align with your style and values.

Closetly isn’t just another fashion app. It’s a style revolution that combines personalization, sustainability, and accessibility  so you can always look your best without compromising your wallet or the planet.

Votes: 23
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Comments

  • Thrift is crowded with players like Depop and Poshmark, so competing directly risks blending in. Closetly can stand out by pairing AI styling with thrift,helping users not just find pieces, but style them effortlessly which you have to market well!
  • Closetly’s target audience is too broad,Gen Z thrifters, busy professionals, and eco-fashionistas all want different things. This lack of focus makes the product and message feel diluted. Defining 1–2 core personas is critical to building clarity and traction.
  • this idea would truly help me out with my closet. It's very rare that people have ideas that help with domestic fashion needs .
  • I like how Closetly makes fashion simple, fun, and sustainable. It’s not just about suggesting outfits and it’s really practical for everyday life. Love the idea!
  • Closetly sounds like a really thoughtful and modern approach to fashion. I love that it combines AI styling with a thrift marketplace, making it easy to look good, save money, and shop sustainably all at once.
  • Closetly has strong features, but the “Why Closetly?” section feels more like a long checklist than a clear story. Right now, the thrift marketplace—your most unique differentiator—gets buried at the bottom when it should be central. The tone also flips between aspirational and purely functional, which makes the brand voice feel uneven. Sharpening the emotional hook (“confidence without waste” / “shop less, style more”) would make the message much more memorable.
    • Yes I agree, I’ll make sure to highlight the key feature.
  • Closetly is such a thoughtful idea—it’s not just about looking good, but also about feeling confident, saving money, and making eco-friendly choices. The thrift section, virtual wardrobe, and AI styling together make it a complete fashion companion. Truly a game-changer for anyone who wants style with purpose.
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