Ideaz

Walletwise is an app that leverages India’s Unified Payments Interface (UPI) infrastructure to deliver seamless, instant, and secure money transfers domestically, alongside features that extend its utility globally and empower users to manage their finances intelligently.

The app acts as a comprehensive financial companion that:

- Enables fast, transparent, and affordable international money transfers.
- Functions as a personal bookkeeper tracking income, expenses, and budgets.
- Uses AI to analyze financial data and recommend tailored investment options.

Key Features of the app include:-
1. SmartSettle
 Bill Splitting and Group Expense Management

- Users can create groups for events, trips, shared bills, or subscriptions.
- Expenses can be evenly or unevenly split, with real-time calculations of who owes what.
- Notifications remind members of pending payments and suggest optimal settlement paths.

2. GlobePay
 International Transactions with Low Fees

- Supports sending and receiving money internationally across multiple currencies.
- Uses partnerships with fintech providers to offer near mid-market exchange rates and minimal transfer fees.
- Multi-currency wallet functionality allows users to hold and spend money in foreign currencies.
- Security ensured with encrypted transactions and fraud detection systems.

3. FinFriend
 AI-driven Personal Finance Management

- Tracks all user transactions, categorizes expenses automatically using machine learning.
- Provides visual insights like spending trends, cash flow analysis, and upcoming due payments.
- Acts as a virtual bookkeeper helping users manage monthly budgets and optimize savings.
- Sends personalized alerts on bill due dates, payment reminders, and suspicious spending patterns.

4. InvestiPay
 AI-powered Investment Advisory

- Uses AI / robo-advisory algorithms analyzing user financial health, risk tolerance, and goals.
- Suggests diversified investment portfolios including stocks, mutual funds, ETFs, and bonds.
- Utilizes predictive analytics and market sentiment analysis to spot emerging trends.
- Integrates with brokerage platforms for seamless investment execution.

 Technology Architecture

- Mobile-first app built using cross-platform frameworks for Android and iOS.
- Backend leveraging cloud services (e.g., AWS/Firebase) for scalability and real-time syncing.
- Secure API integrations with payment processors and financial data providers.
- Advanced AI/ML models running on backend for finance insights and investment recommendations.

 Market Potential and Unique Value Proposition

- Caters to millennials, Gen Z, freelancers, international travelers, and diaspora sending money home.
- Addresses major pain points: group expense conflicts, costly remittances, confusing personal finances, and lack of investment guidance.
- Differentiates with AI-driven personalized financial insights and combined feature set.
- Has strong monetization opportunities via premium subscription plans, transaction fees, and partnerships.