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Problem
•Cities face rising temperatures due to the urban heat island effect, worsening climate change and energy consumption.
•Rooftop spaces remain underutilized, even though they could contribute to sustainability.
•Air quality in urban areas is deteriorating, affecting health and living conditions.
•Traditional green roof systems are expensive, heavy, and hard to maintain, making them impractical for most households and small businesses.
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Solution
•Offer lightweight, modular green roof tiles that can be easily installed on any rooftop.
•Integrate IoT sensors and AI technology to monitor soil, plant health, and air quality while automating irrigation and maintenance.
•Provide a mobile app dashboard that shows energy savings, CO₂ absorption, and air quality improvements in real time.
•Allow users to customize their roof — decorative plants, air-purifying plants, or edible herbs and vegetables.
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Impact
•Environmental: Lowers city temperatures, reduces carbon footprint, and improves air quality.
•Economic: Cuts cooling costs for households and businesses, while creating opportunities to earn carbon credits.
•Social: Makes sustainability accessible, turning unused rooftops into productive eco-friendly spaces.
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Business Model
•Subscription-based service: Monthly/annual plans that cover installation, monitoring, and maintenance.
•Premium tier: Access to carbon credit generation and trading.
•B2B partnerships: Collaborate with real estate developers, architects, and smart city initiatives for large-scale adoption.
•Add-on services: Seasonal plant upgrades, smart irrigation kits, and vertical green wall installations.
Comments
The business model wisely capitalizes on both recurring revenue (subscription) and future value (carbon credits). This structure is robust and aligns perfectly with growing smart city and sustainability trends. A truly compelling urban climate solution.
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