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1. Introduction

India’s digital economy is booming, with over a billion mobile connections powering payments, e-governance, and digital banking. But this rapid growth has also created new risks. Among the most damaging is SIMBOX fraud, where fraudsters reroute international calls through local SIM cards. This causes massive losses for telecoms and the government, while scam calls disguised as “local” trick citizens into financial fraud.


2. The Problem

Current countermeasures—manual audits, random SIM blocking, and delayed fraud reports—are slow, reactive, and easily bypassed. Fraudsters adapt faster than regulators, leaving telecom operators and citizens exposed. Without proactive tools, India’s telecom ecosystem remains vulnerable to systemic cyberfraud.


3. The Solution: SIMShield

SIMShield is a hybrid AI-powered fraud detection ecosystem designed to secure India’s telecom networks.

  • B2B Web Platform (SaaS): For telecom operators and regulators. Provides real-time anomaly detection, fraud-ring mapping, and centralized fraud intelligence.

  • B2C Mobile App: For citizens. Sends fraud alerts, allows SIM freeze/unfreeze, and displays a SIM Safety Score to boost awareness.

Key Technical Features:

  •  AI Anomaly Detection: Detects abnormal call traffic with ML models.

  •  Graph-Based Fraud Ring Analysis: Identifies coordinated SIMBOX networks.

  •  Geo-location Consistency Checks: Flags SIMs operating in impossible patterns.

  •  Fraud Intelligence Hub: Shared database for TRAI, DoT, and telcos.


4. Business Model

  1. B2B Licensing: Annual SaaS (Software as a Service) subscriptions for telecom operators (₹50 lakh – ₹2 crore, tiered by network size).

  2. B2B2C SDK Partnerships: Integration with banks & fintechs for SIM-binding in secure transactions.

  3. B2C Freemium Model:

    • Free: Basic alerts.

    • Premium (₹99/month): SIM freeze, fraud history, insurance-backed protection.

  4. CSR/Government Projects: Subsidized deployments under Digital India to protect rural users.


5. Who Benefits?

  • Citizens: Safer calls, fewer scams, secure mobile transactions.

  • Telecom Operators: Revenue recovery from fraud losses.

  • Government: Preserves tax income, strengthens national cybersecurity.

  • Community: Greater trust in UPI, digital banking, and e-governance.


6. Market Impact

  • India loses $1.5–2 billion annually to telecom fraud.

  • With over 1.1 billion mobile connections, even 1% adoption of SIMShield consumer plans creates a multi-crore revenue stream.

  • Early adoption by top telecoms (Jio, Airtel, BSNL) ensures scalability across India.


7. Why This Matters

Cyberfraud isn’t just about money—it undermines trust in India’s digital-first future. Vulnerable groups like the elderly and first-time digital users suffer the most. By deploying SIMShield, we give India a proactive, scalable defense against telecom fraud, ensuring the next 500 million digital users are protected.

 

Votes: 19
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Comments

  • E-Cell
    Great Product. Will help Indian citizens to tackle such frustrating calls!
  • This is a well structured solution! The way you're tackling the problem from both telecom company's end and everyday user's phone is really smart. But with using AI the major hurdle will be data privacy. How will you get the telecom companies and regulators to agree on sharing their information?
  • This is a fantastic idea that tackles a huge, frustrating problem for so many of us in India. I love that you’re helping both the big companies and regular people at the same time—it’s a complete solution that just makes sense.

    A thought to make it even stronger: instead of a new app, maybe put your safety features right inside the banking and UPI apps everyone already trusts. Also, to build that trust from the start, it would be great to clearly say that you're only looking at call patterns, not listening to anyone's conversations.
  • The combination of B2B SaaS, B2B2C partnerships, and a B2C freemium option is brilliant. It creates multiple revenue streams and shows a clear path to market penetration at different levels. Although it might be hard to convince Indian consumers to pay a premium for a service which they feel like they're entitled for free from their network provider.
  • This is exactly the kind of proactive cybersecurity innovation India’s digital ecosystem needs. SIMBOX fraud often flies under the radar, yet it silently bleeds billions from telecoms, citizens, and the government.

    Your dual approach, B2B intelligence + B2C protection is powerful.
  • E-Cell
    This is a highly impactful solution and well structured. Given that established companies in this field have greater resources and trust, how does SIMShield plan to differentiate itself and compete effectively?
  • Impressive solution! SIMShield’s AI-powered fraud detection and citizen-focused safety tools could play a huge role in protecting India’s digital ecosystem. I think by adding multi-language support in the B2C app could make SIMShield even more accessible for rural and first-time digital users.
  • Very clever idea. Living in a gated community, I keep on hearing cases of fraud through phones. However, I have few concerns regarding the AI models. From what dataset will you train them as majority of these attacks use distributed low traffic patterns.
  • E-Cell
    This is a wonderful idea! it is very important as i have also faced many such frauds in the past year and each year it just keeps increasing. Great work!
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