Campus Ideaz

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Esthesis- Style, simplified.

 Many people — from influencers to busy professionals — want to look stylish but don’t have the time, patience, or know-how to plan outfits. With endless options online and offline, choosing what to wear becomes stressful and time-consuming. Current tools only make it worse: shopping apps push products, inspiration platforms don’t connect to shopping, and personal stylists are costly and inaccessible.

The Problem with Current Fashion Apps

  • Focus on individual products instead of full outfits.

  • Cater mainly to high-income users with expensive stylists.

  • Offer inspiration (Pinterest/Instagram) without direct shopping integration.

  • Use AI for “find similar” tools, not full look generation.

Result: No affordable, accessible way to get styled for real events, budgets, and personal tastes.

The Solution

This app combines AI outfit generation with access to affordable personal stylists. Users input details like occasion, mood, or budget, and the AI instantly creates full outfits — including clothes, shoes, and accessories — sourced from popular online stores, selecting the most cost-effective yet high-quality products. For those seeking extra support, a stylist can refine the AI’s suggestions, making looks more personalized and polished without the high price tag of traditional styling.

Unlike shopping apps or inspiration platforms, this app delivers complete, shoppable looks tailored to real budgets and real lives. It generates revenue through a hybrid model: affiliate commissions from retailers, optional subscription tiers, and service fees for stylist refinements.

Who Benefits

  • Users → Save time, reduce stress, and access premium styling affordably.

  • Stylists → Gain visibility and income through a scalable, digital-first platform.

  • Brands/Retailers → Boost sales by appearing in curated, shoppable looks instead of being buried in catalogs. 

Why It Matters

I’ve often felt the stress of choosing outfits before events — something fun quickly became something frustrating and overwhelming. Looking stylish shouldn’t demand excess time, money, or patience. This idea blends AI efficiency with human creativity to make styling premium, affordable, and stress-free for everyone.

Sustainability & VisionThis app also promotes sustainability by “recycling” forgotten wardrobe pieces into fresh outfits, helping reduce waste while saving money. Over time, it could highlight sustainable shopping options, making style not just about looking good, but also making conscious choices. By blending the speed and intelligence of AI with the creativity and judgment of human stylists, this app goes beyond simple shopping or inspiration tools. it has the potential to democratize fashion — making “looking good” less about privilege and more about confidence, convenience, and creativity.

Votes: 18
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Comments

  • I really like how you’re focusing on making fashion more affordable — it’s such a relatable and thoughtful approach. But affordability can be tricky to maintain, especially if you’re also aiming for quality and variety. Maybe adding a price filter or a “looks under ₹X” section could help manage that balance while keeping it easy for users to find what fits their budget.
  • I love how visual and interactive your concept already feels! Adding AR or virtual try-ons in the future would take it to the next level — it’d make the experience even more engaging and help users actually see themselves in the outfits before buying. It’s such a fun and futuristic direction for Esthesis!
  • The stylist collaboration part sounds really exciting!!! It would be amazing if stylists could have their own creative portfolios or “style boards”, it’d let them show off their personality and vibe, while helping users connect with someone whose aesthetic truly matches theirs.
  • I absolutely love the sustainability vision behind this! It’s such a meaningful direction for a fashion app. You could make it even more impactful by turning it into a main feature — something like a “Reuse Your Closet” or “Smart Wardrobe” option. That way, users can style what they already own while discovering new ways to wear their pieces, which perfectly aligns with conscious and creative fashion.
  • This is such a well-thought-out and relevant idea! The combination of AI styling and human creativity really fills a gap between automated outfit apps and expensive personal stylists. I love how Esthesis focuses on making styling affordable and accessible , that’s a refreshing change.
  • The hybrid revenue model is a solid idea! You might consider simplifying it at first — for example, offering free AI styling with paid stylist add-ons — to make it easier for new users to try and get hooked on the experience.
  • I really like this thought! Simplifying the onboarding with a short style quiz or swipe-based preference system would make the experience so much more engaging and effortless. It’s a smart way to keep users interested right from the start while helping the AI understand their taste in a fun, interactive way.
  • Love this concept! Allowing stylists to have their own profiles or a rating system would add so much value- it not only creates trust and transparency but also celebrates their individuality and talent. It’s a wonderful way to make users feel more connected while empowering stylists to shine through their work.
  • Great idea! The concept beautifully connects style, accessibility, and sustainability — it feels like something that could genuinely change how people approach fashion.
  • The “affordable personal stylist” concept is great, but scalability might be tough — maybe start with AI-only looks and offer stylist input as an upgrade.
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