Ideaz

Cleanliness in public places, does it ring a bell? A cliche concept for most of the people in our generations you could say. But has this issue been resolved? Despite campaigns like Swachh Bharat, littering and neglect is still a never ending problem for us. The point is, people know cleanliness is important, but most don’t feel personally motivated to act. It feels more like a chore than a choice. 

That’s where my idea, CleanQuest comes in. A mobile app and a platform that changes the whole game. It makes cleaning not just a chore but also a fun and gamified challenge. 

Let me give you a brief on how it works: Imagine you are walking down a street and spotted a pile of plastic waste. Instead of ignoring it, you and your friends use the app to organize a quick cleanup. Once you are done, you take a picture, upload it, and earn points. These build up to: 

• Personal rewards: discounts on food( we can collaborate with different food brands), shopping vouchers,free metro rides.
• Community badges: your neighborhood becomes a “CleanZone” on the city map.
•  friendly competitions: you schools,colleges and workplaces could have monthly competitions and win even bigger rewards.

Now, one may get a doubt about how we would know if the clean up is real or just a fake setup. The app uses GPS tagging to verify cleanup spots and prevent fake uploads. We could get brands and municipal corporations to also sponsor for a more real life benefits oriented output rather than just a feel good plan. 

Who would benefit out of this? 

• Businesses: who gain goodwill by sponsoring cleanliness rewards.
• Citizens: Cleaner surroundings mean better and healthier lives 
• Municipal Bodies: they practically get volunteer support without extra cost.

Why does this idea matter to me? 

• It saddens me to see how we don’t keep our country clean but when we go to another country the same people would throw the trash in the dustbins or wait it out till they get home. 
• But once we are back, suddenly we just choose to litter on our home grounds and not blink an eye. 
• How is it different? Shouldn’t we care more for our home? When I see litter on our roads, I stop blaming the people but instead I now want a system where  people actually want to clean. 

But a change has to be made. By turning cleanliness into a game, we’re making it cool , fun and rewarding. something people look forward to, rather than avoid. CleanQuest isn’t just about cleaning spaces, it’s about cleaning habits, mindsets, and our shared future.